Netflix has been one of the leading names in the online streaming services industry. The company has an online platform, through which it allows customers to watch movies, TV series, documentaries, etc. The company started as a DVD rental business model. However, it transitioned into the online streaming services platform and hasn’t looked back since

When starting your business, generating consistent revenue is the main objective. You can only remain or grow your business if you continue makings sales. Establishing a strong customer base is a challenge. Particularly in this internet decade, many players are joining each niche in the market. Competition has become the nature of the business arena.

Are you in the process of starting a business? Being an entrepreneur is one of the dreams that revolve around many people’s minds. It is a step to financial freedom and wealth creation. You too want to join this wagon that is why you are on this page. As you start your entrepreneurial journey, picking

Businesses operate by finding customers for their commodities. As you join the entrepreneurial world, your primary goal is to secure a strong customer base. You invest in marketing and promotion to realize this goal. This activity is not a loner idea. Every business you know follows the same principle. Whether selling to consumers or businesses,

The purpose of every business is to make a profit. But this does not occur naturally. For any business to generate profit, it must establish a way of driving sales. Every business owner must come up with an operational model that they will apply in moving their products and services to the consumer or user.

Businesses are evolving. Unlike the past decade where businesses operated on brick and mortar stores, virtualization is the new norm. You do not need to have a physical shop to drive sales. All you require is a digital store where customers can access your products and place orders.  Despite all these changes, one thing remains

As an entrepreneur, your objective is to generate revenue by meeting your target customers’ needs. Your role is to ensure that customers have an opportunity to access your products and services at ease and without much challenge. Also, you need to serve customer needs and interests. Your business will only be successful when you align

Are you planning to start a business? Maybe you are struggling to identify what to sell and the best way to reach your target customers. For you to turn your business into a profitable venture, you must identify a strategy to drive sales. Here is where a business model comes in. your model determines the

Information is power in every aspect of life. You need the right information to make conscious decisions in your day-to-day assignments. This aspect is no different in the business world. Each entrepreneur needs to have the right information about the market and customers to develop their products and services. Without the right information, it will