What is Synergy in Business? – Explained
The term mergers and acquisitions (M&A) describes a process where two companies combine. Usually, they may include two companies merging …
Strategic Terms
Vertical Vs Horizontal Integration: Top Key Differences
When a company starts its operations, it may be relatively small. Startups is the term used to describe those companies. …
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What Is Diversification? Top 7 Reasons for Diversification – Explained
Growth and expansion are one of the primary success factors for companies. These factors allow companies to increase their revenues …
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Strategic Business Unit (SBU) Vs Division: What Are the Differences? Explained
Companies use an organizational structure to outline how certain activities help achieve their goals. This structure also allows companies to …
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Strategic Fit: How it works? Explained
A strategy is a plan of action that companies use to achieve their long-term goals. In other words, it is …
Related Diversification vs Unrelated Diversification: Which Strategy is Best-Fit for Your Business?
Growth and expansion are factors that most companies consider crucial for progress. Companies can achieve these through several strategies. However, …
What is Unrelated Diversification? A Conglomerate Approach to Diversification
Diversification is a marketing entry strategy that companies use to expand to new markets and products. This strategy allows companies …
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What is Related Diversification? Explained
Companies use various strategies to enter new markets and expand operations. Usually, these strategies fall within the market entry strategies. …
How to Achieve Focus Strategy?
Most companies operate in a competitive market, where it is crucial to outperform the competition. It can come from several …
How to Achieve Differentiation Strategy? – Explained
Companies operating in a competitive advantage will always strive to achieve a competitive advantage. It includes the factors that allow …
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